CONCEPT: WWE FAN FACE OFF
MY ROLE: CONCEPT CREATION, RESEARCH & SOCIAL MEDIA
WWE Fan Face Off is a concept for a content series to be aired on the WWE Network. It's a weekly show that sees fans go up against their favourite wrestler for three challenges; one mental, one physical and one creative. This allows for a fairer game with one of the challenges chosen by the fan.
The fan is chosen by submitting a video online with the hashtag #WWEFFO stating their favourite wrestler and their chosen skill/challenge. If the fan wins the challenge, they receive a Fan Face Off wrestler's belt along with tickets to their chosen show. At the end of every show, a photo of the wrestler and fan is taken and displayed on the wall in the background of every show.